The Lingo Jingo SBIR journey part 2: Our prototype and Phase 2 hurdles

Continuing on from our previous post about the Lingo Jingo experience participating in the Small Business Innovation Research (SBIR) program at the Institute of Education Sciences (IES), we would like to share with you a couple of the challenges we faced in our Phase 2 submission generation. One of the requirements of the Phase 2 SBIR process is that the participating company must produce a video that provides a demonstration of their product / prototype and covers the differentiators for the product / prototype with supporting data - and all in 4 minutes or less. Phew. Sort of a challenge in itself, right? The time limit is a hard cap for the reviewers of the product / prototype and they are required to stop watching the video at 4 minutes, regardless of what is being covered. This may sound like an easy task, but - in our experience - it's not as easy as you would think. Four minutes can go by in a snap when you're trying to cover all of your bases on why your prototype should be one of the Phase 2 winners and how your technology is going to improve student learning and benefit educators. At Lingo Jingo, we strongly believe that our technology is going to make a difference in improving student learning as well as support the language educators that students depend on.

Take a look at our product demo video submission for Phase 2 of the SBIR program below - we're really proud of it. (Hat tip to one of our co-founders who can be heard narrating the video: Christian Hasker @chasker - AND clocked in at 3:59!)


If you have any feedback, please let us know - we very much welcome any comments or criticism of what we're doing. 

Thank you! Lingo Jingo Team